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Background

Year of Incorporation 1984 as Asit C. Mehta Investment Interrmediates Ltd
Website http://www.easytradez.com
Phone +91 22 6787 8899
Exchanges enabled NSE, BSE, MCX
Demat (NSDL/CDSL) N/A
Financial Health

Equity & Commodity Consolidated
Look for Brokerages with higher profit, low debt, higher Profit to Equity Ratio   which will indicate the profitability based on capital deployed, and atleast Rs 50 crores Balance sheet size. If a broker is in financial trouble, it will first start showing up on his balance sheet.

Profit after Tax FY11/12 -Rs 10.7 Crores
Profit after Tax FY12/13 -Rs 6.01 Crores
Profit after Tax FY13/14 - Rs 1.93 Crores
Profit after Tax FY 14/15 Rs 3.4 Crores
Debt FY11/12 Rs 23.6 Crores
Debt FY12/13 Rs 31.1 Crores
Debt FY13/14 Rs 36.8 Crores
Debt FY14/15 Rs 35.5 Crores
Profit to Equity(%) FY11/12 (26.82)
Profit to Equity(%) FY12/13 (30.04)
Profit to Equity(%) FY13/14 (9.05)
Profit to Equity(%) FY14/15 (36)
Balance Sheet Size FY11/12 Rs 99.4 Crores
Balance Sheet Size FY12/13 Rs 86.7 Crores
Balance Sheet Size FY13/14 Rs 91 Crores
Balance Sheet Size FY14/15 Rs 87.8 Crores
Brokerage

Equity NA
Equity Futures Rs. 20/- per executed order
Equity Options Rs. 20/- per executed order
Currency Futures Rs. 20/- per executed order
Currency Options Rs. 20/- per executed order
Commodity Rs. 20/- per executed order
Account Opening Costs

Trading only Rs. 299/-
Trading & Demat NA
Commodity Rs. 299/-
Transparency & other costs

Double check on if you are paying much higher other/turnover costs, make sure to compare

Equity No Equity Trading
Futures 0.0039%
Options 0.079%
Commodities No Equity Trading
AMC charge 0
DP Transaction Charge No equity trading
Offline order placing Charge Rs. 20/ Call & Trade
Platforms

Software
Web/HTML 5
Mobile
Charting

Intraday Not Available (Rs.999 yearly rental for platform
End of Day Not Available (Rs.999 yearly rental for platform
Coding/Backtesting
Reporting

Online Trade Reports
Online PNL Reports
Online Contract Notes
Margins

Leverage Provided

Equity No Equity Trading
Equity Futures Upto 2 times for intraday trading
Equity Options No Leverage
Currency Futures Upto 2 times for intraday trading
Currency Options No Leverage
Commodity No Commodity Trading
Support & Tools

Research & Tips
Brokerage Calculator
Margin Calculator  
Bracket orders & Trailing Stoploss
Training & Education
Convenience

3 in 1 Account
Instant Fund withdrawal
Relationship Managers
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